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  • We’re partnering with the High School for Environmental Studies to create a Secret Life class in which students make their own videos.
  • The Secret Life of Cell Phones was screened at cell phone recycling collection points throughout the Johns Hopkins University campus on Earth Day.
  • Zayed University in Dubai has requested use of Secret Life materials for its students.


INFORM consists of:

  • Virginia Ramsey, Executive Producer

    Virginia Ramsey became President of INFORM in 2007. Under her leadership, a venerable research organization became a 21st century non-profit using new media to build environmental awareness in the general public. Virginia launched the new approach with INFORM’s signature series The Secret Life, now an award-winning brand with a global audience. Prior to INFORM, Virginia’s career featured innovative work in development and communications for non-profits in New York, Cambridge, Mass, and Houston, Tx devoted to hunger relief, low-income housing, healthcare, and education. She specializes in developing dynamic strategies for enhancing program impact and particularly enjoys making creative use of video, websites, social networks and events to message effectively to a variety of audiences.

  • Erik Grueter, Social Media Manager

    A professional software marketer and community person, Erik is a veteran of two successful technology start ups. Price Intelligently and docTrackr a security company acquired by Intralinks NYSE: IL.

  • Joe McKeatings, Content Strategist

    Joseph McKeating is the founder and President of Pulsar Strategy, a strategic marketing, public relations and business development firm based in Brooklyn, NY. Pulsar Strategy works primarily with early stage technology companies to take them from unknown to relevant. Joseph also founded and edits Editorial IV, a blog focused on the changing technology and media landscapes, social issues, and insights from business leaders.

    Throughout his career, Joseph has secured placements in over 90 publications including The Wall Street Journal, The New York Times, VentureBeat, Barron's, The Washington Post, Bloomberg, Reuters, Fortune, CNET and GigaOM.

    Joseph was listed as a top 50 marketing expert by Business2Community and as a top 30 by Inbound Marketing Agents.

  • Loch Phillips, CEO- Off Ramp Films, Project Advisor

    Loch Phillipps is the President of Off Ramp Films and works as a Field Producer and Editor for Hock Films, specializing in soccer documentaries for NBC Sports. He previously directed and produced the film series, Beyond the Glory, which aired on Fox. Mr. Phillipps served as the Director of Communication for UNICEF from 1989-1995, producing many short documentaries and PSA’s. Prior to UNICEF, he directed and produced the award-winning film series The Conceptual Foundations of Everyday Life.

  • Louis Gubitosi, Web Developer- Interactive Blend

    Louis Gubitosi has been designing logos, print material and websites since 2002. He graduated from a top design school, Mason Gross School of the Arts at Rutgers University and is the head designer at Interactive Blend. He is responsible for all front-end design and web development.

Board of Directors

  • Marina Belesis Casoria, Chair

    Marina A. Belessis Casoria is a Certified Fund Raising Executive with a concentration in fund-raising for non-profit management. She is a former member of the Public Affairs team at Con Edison. Ms. Belessis Casoria has served on the Board of Directors of the Opportunity for a Better Tomorrow, Brooklyn Center for the Performing Arts at Brooklyn College and Hope Program Business Advisory Council. She has raised over 50 million dollars for numerous philanthropic missions, focusing on environmental sustainability, civic engagement and all things Brooklyn.

  • Christopher Elam, Writer- Good Morning America

    Chris Elam works as a Writer for Good Morning America. Prior to Good Morning America, Mr. Elam launched an educational film project, FixFood, with Oscar-nominated documentary director, Robert Kenner. He also directed the Meatless Monday Campaign as it grew in popularity to reach a 50% national awareness rate. Mr. Elam had a regular blog in The Huffington Post, interviewing thought leaders ranging from the NY Times’ Food Guru, Mark Bittman, to eco-friendly Nascar race car driver, Leilani Munter. While working as a copywriter at J Walter Thompson, he launched popular art e-magazine, ArtKrush, with his friend Mark Barry. Prior to founding ArtKush, Mr. Elam created and wrote a nightly music show for MTV entitled Alternative Nation.

  • Christian Ettinger, Utilities Regulatory Analyst- CA Public Utilities Commission

    Christian Ettinger is a Utilities Regulatory Analyst for the California Public Utilities Commission. He has also worked with the Educational Foundation of America to implement a diverse assortment of policies that range from scaling back military spending to reducing greenhouse gas emissions. Mr. Ettinger lobbied Congress with the Citizen’s Climate Lobby to put a tax on carbon. He also researched and edited Oscar-nominated documentaries such as Murder Ball and The Weather Underground. Prior to working in film, Mr. Ettinger served as an Editor of ThePosition.com and Cups Magazine.

  • Jeannine Dominy, Researcher, Screenwriter, Film Editor

    Jeannine Dominy is a professional writer with two decades of experience working for a wide variety of employers, including MGM, HBO and Focus Features.

    Ms. Dominy’s first script to reach production, The Honest Courtesan, was adapted as Dangerous Beauty by Warner Brothers in 1998. The Honest Courtesan was selected for the ASCAP Disney Musical Workshop, The New York Stage and Film Summer Theatre Workshop and the American Musical Theatre Project.

    Ms. Dominy recently completed her first novel, Clarity’s Enchantment, which tells the story of a young girl who believes her music can bring back her mother lost at sea. She has been recognized as a Nicholas Fellowship Finalist, participated in the Equinox Writer’s Lab and received Columbia University’s Laurel Screenwriting Award for her screenplay, God’s Mistress. Ms. Dominy has a fierce commitment to and passion for environmental and human rights issues.

Directors Emeriti

  • Thomas C.T. Brokaw, Chair
  • Dennis J. Krumholz Esq.
  • Kenneth F. Mountcastle Jr.
  • Stephen B. Land

    Stephen Land is Director Emeritus of INFORM, having served as Director from 1994-2001 and as Chair from 1998-2001. In his professional life, Stephen Land is Head of the Tax Practice at Duval & Stachenfeld LLP. He is an officer of the Tax Section of the New York State Bar Association, and has been published in The Tax Lawyer and Tax Law Review, among others. Mr. Land has been recognized as a leading tax practitioner by Chambers, Legal 500 and other legal directories. Prior to joining Duval & Stachenfeld, Mr. Land was the head of the U.S. tax practice at Linklaters. Before that, he practiced at Howard, Darby & Levin (now part of Covington & Burling) and Sullivan & Cromwell.

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